#1 Adult store worldwide

For Global Indians

Besharam is India’s most loved and talked about Adult Store brand. On its 5th anniversary, we are taking the brand GLOBAL, to reach out to all the Indian’s residing outside of India - an affluent 75M population & an unexplored $200M market. To make this happen, we are seeking partners who can support our vision and invest in this opportunity. This website seeks to showcase that by introducing the brand & its founders, sharing our story, our mission and our plans for next 5 years. Better a big fish in a small pond than a small fish in a big pond.

About Besharam

India's #1 Adult Store, now going GLOBAL

Founded in 2013
Over 250k orders delivered
2M Yearly traffic
India's most loved Adult Store
15000 Online reviews

Award winning brand

Online Retailer

of the year 2015

"Merchantes of Kamasutra.."

Maxim, June 2015

"IOT & Sex."

Yourstory, February 2017

"the biggest opportunity:
sex-comm"

Economic Times, July 2015

Online Retailer

of the year 2016&17

"Merchantes of Kamasutra.."

Maxim, June 2015

"IOT & Sex."

Yourstory, February 2017

"the biggest opportunity:
sex-comm"

Economic Times, July 2015

"Passion Play Leaders"

Economic Times, April 2016

"Best Sex Gadgets at IMBesharam"

Quartz, January 2016

"$400 Million Market,
doubling by 2018"

Business World, January 2015

Face of the
brand:

Sunny Leone

Sunny Leone is the face of the Brand Besharam for 5 years now. Besharam means being BOLD, feeling SEXY, keeping it REAL - basically being yourself. So is Sunny Leone. She has been the MOST SEARCHED PERSON OF THE YEAR 2012-2017 and continues to do so by speaking up for her choices and believing in her destiny. Besharam shares a very similar story, founded in USA, catering to Indians and breaking barriers of conventional thinking and moral policing. With the mergence of India, with Sunny & Besharam are here to stay, and say - I M Besharam, you know you are too!

Our Story

Why
the hell
did
we do
this?

Why the Hell did we do it? Why did two Indian born American boys decide to give up their comfortable lifestyles, invest all their savings (against the advise of family members and their social circle) and pursue a mission to 'Bring International Brands to Indian Hands' - and by brands we mean adult toys brand, to a country where buying a condom needs balls, talking about sex is taboo, but doing it..Oh well, we have 1.3 billion answers to it.

Because, WE BELIEVE.

We believe that Indians have the same aspirations and dreams, the same wants and needs as anyone else in the world, so why do they not have access to products that provide pleasure to mind like food does to belly, enjoyment in relationships like a movie date or a long drive, have more sex and have less stress. This is NO Brainer!! We gave the world 'KamaSutra' and then several generations later we just decided to walk back in the corner and pull the curtains close. When did our traditions and morality take our right to choices and liberty. Well..It did happen then but now the Young, Bold India is ready to catch up. Its been waiting at the sidelines for a very long time, and now the boys and girls, men and women have come together and said ENOUGH.

Besharam stands for rising up, speaking out and carving your own path. Welcome to the world of Besharam, I M Besharam - You know you are too. We believe we can deliver happiness. And for this reason we are alive, online and thriving.

Scroll down and meet our founding team, the movers and shakers of the business in US, India and worldwide. Say Hi, Give a Hi5 or just a Thumbs Up, coz if you are reading this, and you are feeling it, you are with us in our journey towards leading Youngistan in the 21st Century.

Meet the passion

Behind the brand

Salim Rajan

Co founder & CEO

Hi I'm Salim, one of the proud founders of www.imbesharam.com.
I harbor a tremendous passion for new and insightful things, and have a gift of closely predicting the trends that could impact tomorrow. Migrating to the U.S. in the mid 90's was one of the initial major changes I endeavored, since then I have been living the American dream, born and raised in the culture rich country of India, I inherited the fan-ism for movies, music and embraced the religion of sports. I am a sucker for creativity and intelligence. I love traveling and meeting people from all around the world, all walks of life. I strongly believe that thousands of years of evolution and we have yet to tap the viscosity of the human mind. Life is very much like a game of football, you run, you fall, you get hurt, you get up run and you score.

As we embark on our new journey across oceans and borders, we are both nervous for what new challenge that may come and excited for we can see our destination in sight. for no man that has not stumbled and fallen has achieved success unless he stood up and started walking again. Always be yourself and believe in yourself... Welcome to the world of BESHARAM.

Kim Rajan

CFO

My name is Kim and I am badass with numbers. The fact that the boys are profitable from Month 2 is because we planned it lean and build it ground up.

am a UF MBA graduate as well as a world citizen. A mother of two, I like to balance my work & home life for which I seldom take on the role of #BossMom and yeah that moves the needle and gets things done. I enjoy my routines of workout and Yoga, they call me germaphobic but I think I am more of a cleanliness & hygiene loving person. I do have my days with OCD but if not for it, I would have to work double to get the same work done.

With extensive experience in the corporate and the startup world, I am happy to be part of the vision of Brand Besharam and bring happiness to people around the world, one bedroom at a time. We are glad you are here, onwards and upwards to many great experiences shopping at IMbesharam.com

Jenny Lapii

OPS

Hello World, I am Jenny - and I oversee operations to make sure your orders coming on time.

I am the Boss here at the US office and the boys have to listen to my instructions most of the time. That does feel good, I admit. No kidding, I have been with IMbesharam 5 months after we went live and have been managing US operations since then. I have a zest for life, enjoy my time at work and outside of it I am never found at one place. Being a nurse is my dream because I believe in caring for the vulnerable and needy. I have also many talents and skills, I speak 5 languages and almost got a job at FBI as a translator. But then Besharam happened. I love to travel, have been in most cities in America and Europe, but haven't made it to India yet. I hope someday soon when the time is right and when my Indian fellas would connect Besharam for happiness like Cadbury is to chocolate.

I love cooking and can also make delicious Indian meals like Nihari, Butter Chicken and Chicken Tandoori as well. Everyday morning I wake up to Chai and then coffee keeps me going for the rest of the day. Proud to be the youngest Besharam in our team, I am happy to be associated with IMbesharam.com, a concept which I truly believe in.

Raj Armani

Co founder & COO

I BELIEVE: We are all born equal..its upto us how fast we want to run.

Born & brought up In India and growing up in more than 6 countries, I have lived many memories and moments that have influenced what I am today. Now, a proud Indian-American, father of two amazing kids and an avid travel and sports enthusiast, I am living my passion and enjoy what I do, and I hope one day we do for India what Playboy did for America.

I have been a part of many business startups, most of them successful which has enriched my expertise in various aspects of Entrepreneurship. What I have learnt is 'Fall 7 times, Get up 8'. There is no single formula for success, but if you are determined, driven and believe in yourself, your passion will take form and you will achieve your destiny. For us, the idea of Besharam was just a palace in the clouds when we thought of it first, but slowly and gradually, one order-one challenge-one teammate and one day at a time, we have built a brand that we are extremely proud of.

When I am not working, I love to travel and experience the food & culture like a local. I love staying active, play badminton and table tennis. When I am beat, I relax to my favorite shows SUITS, HTGAWM, Two and a Half Men and others on Netflix and catch up on Indian movies quite often... If I had not been busy building the largest adult store for Indians worldwide, I probably would have been directing/producing a Bollywood Hollywood crossover movie.. Well you never know what life brings you next.

Salim Rajan

CEO

Kim Rajan

CFO

Jenny Lapii

OPS

Raj Armani

COO

Salim Rajan | CEO

Hi I'm Salim, one of the proud founders of www.imbesharam.com.
I harbor a tremendous passion for new and insightful things, and have a gift of closely predicting the trends that could impact tomorrow. Migrating to the U.S. in the mid 90's was one of the initial major changes I endeavored, since then I have been living the American dream, born and raised in the culture rich country of India, I inherited the fan-ism for movies, music and embraced the religion of sports. I am a sucker for creativity and intelligence. I love traveling and meeting people from all around the world, all walks of life. I strongly believe that thousands of years of evolution and we have yet to tap the viscosity of the human mind. Life is very much like a game of football, you run, you fall, you get hurt, you get up run and you score.

As we embark on our new journey across oceans and borders, we are both nervous for what new challenge that may come and excited for we can see our destination in sight. for no man that has not stumbled and fallen has achieved success unless he stood up and started walking again. Always be yourself and believe in yourself... Welcome to the world of BESHARAM.

Kim Rajan | CFO

My name is Kim and I am badass with numbers. The fact that the boys are profitable from Month 2 is because we planned it lean and build it ground up.

am a UF MBA graduate as well as a world citizen. A mother of two, I like to balance my work & home life for which I seldom take on the role of #BossMom and yeah that moves the needle and gets things done. I enjoy my routines of workout and Yoga, they call me germaphobic but I think I am more of a cleanliness & hygiene loving person. I do have my days with OCD but if not for it, I would have to work double to get the same work done.

With extensive experience in the corporate and the startup world, I am happy to be part of the vision of Brand Besharam and bring happiness to people around the world, one bedroom at a time. We are glad you are here, onwards and upwards to many great experiences shopping at IMbesharam.com

Jenny Lapii | OPS

Hello World, I am Jenny - and I oversee operations to make sure your orders coming on time.

I am the Boss here at the US office and the boys have to listen to my instructions most of the time. That does feel good, I admit. No kidding, I have been with IMbesharam 5 months after we went live and have been managing US operations since then. I have a zest for life, enjoy my time at work and outside of it I am never found at one place. Being a nurse is my dream because I believe in caring for the vulnerable and needy. I have also many talents and skills, I speak 5 languages and almost got a job at FBI as a translator. But then Besharam happened. I love to travel, have been in most cities in America and Europe, but haven't made it to India yet. I hope someday soon when the time is right and when my Indian fellas would connect Besharam for happiness like Cadbury is to chocolate.

I love cooking and can also make delicious Indian meals like Nihari, Butter Chicken and Chicken Tandoori as well. Everyday morning I wake up to Chai and then coffee keeps me going for the rest of the day. Proud to be the youngest Besharam in our team, I am happy to be associated with IMbesharam.com, a concept which I truly believe in.

Raj Armani | COO

I BELIEVE: We are all born equal..its upto us how fast we want to run.

Born & brought up In India and growing up in more than 6 countries, I have lived many memories and moments that have influenced what I am today. Now, a proud Indian-American, father of two amazing kids and an avid travel and sports enthusiast, I am living my passion and enjoy what I do, and I hope one day we do for India what Playboy did for America.

I have been a part of many business startups, most of them successful which has enriched my expertise in various aspects of Entrepreneurship. What I have learnt is 'Fall 7 times, Get up 8'. There is no single formula for success, but if you are determined, driven and believe in yourself, your passion will take form and you will achieve your destiny. For us, the idea of Besharam was just a palace in the clouds when we thought of it first, but slowly and gradually, one order-one challenge-one teammate and one day at a time, we have built a brand that we are extremely proud of.

When I am not working, I love to travel and experience the food & culture like a local. I love staying active, play badminton and table tennis. When I am beat, I relax to my favorite shows SUITS, HTGAWM, Two and a Half Men and others on Netflix and catch up on Indian movies quite often... If I had not been busy building the largest adult store for Indians worldwide, I probably would have been directing/producing a Bollywood Hollywood crossover movie.. Well you never know what life brings you next.

What others say

About Besharam & the founders

Lisa Sanares

Bijoux Indiscrets

"They changed mentalities & democratized sex."

Andrew Ortega

Fleshlight

"Definitely the guy who can get it done."

Sue Walsh

Rocks Off

"Further testimony to their tenacity & professionalism."

Kim Maty

Entrenue

"Crazy, wild, amazing idea to sell to India."

Cathy Zeigler & Nicole McCree

Kheper Games / Classic Erotica

"SuperHumble and amazingly professional."

Vivek Sharma

OPS Manager

"Work hard & play harder."

Why invest

75M+

south asians living outside home countries

$200M

Unexplored potential market

" Most Affluent community " *

Amongst all immigrants in USA

* Columbia Business School / The Economist / Forbes

" Ethnic Marketing " *

No longer an option, but a necessity

* Featured on INC

South asians outside their native countries

73.3%

Indians 55M

2.6%

SriLankans 2M

16%

Pakistanis 12M

2.6%

Nepalese 2M

4%

Bangladeshis 3M

1.3%

Others 1M

Domicile countries for south asians

21%

Canada

10%

UK

21%

Middle East

9%

Africa

14%

Others

8%

Europe

12%

Malaysia &
Singapore

5%

Australia

Professions of NRI’s in USA

43.6%

Professional
Specialities
including
Doctors
and Physicians

23.2%

Operators
Fabricators,
Production
workers

33.2%

Technical,
sales &
administrative
occupations

Top 10 earning ethnic groups in USA
South asians outside their native countries

73.3%

Indians 55M

2.6%

SriLankans 2M

16%

Pakistanis 12M

2.6%

Nepalese 2M

4%

Bangladeshis 3M

1.3%

Others 1M

Domicile countries for south asians

21%

Canada

10%

UK

21%

Middle East

9%

Africa

14%

Others

8%

Europe

12%

Malaysia &
Singapore

5%

Australia

Professions of NRI’s in USA

43.6%

Professional
Specialities
including
Doctors
and Physicians

23.2%

Operators
Fabricators,
Production
workers

33.2%

Technical,
sales &
administrative
occupations

Top 10 earning ethnic groups in USA

Why Us

India’s Most Loved Adult Store

With most fans & followers on social media, most visitors on our store and most awards on our shelves, we cherish the love India gives us.

Our Beliefs and Our Vision

We have build the brand with the single focus to empower Indians, stand up to moral policing and deliver world class brands and service. We came first & we stand tall.

U.S. Company founded
by U.S. citizens

We, the founders are Indians at heart and Americans in thoughts. Our unique multi-cultural upbringing and knowledge of the Indian market & regulations, language & lifestyle are the core of our strong foundation and strategic brand positioning.

5 Years Experience
in Adult Business

Just enough to jump, learn, survive and flourish. Added to it comes a combined 45 years of business know-how & expertise in manufacturing, marketing, retail & online sales in FMCG, F&B and Telecommunication sectors.

What we need funds for

Raising Capital: $2M

We are raising the capital to launch the global adult store for NRI’s worldwide, by investing in people, technology & marketing. This gives us the wind beneath our wings to start first, build fast and reach further.

Start First, Do well, Stay Long

While everyone is waking up to the idea of cross border commerce and ethnic marketing we have been there and done that already for past 5 years, Now its time to expand the reach & launch our Global Store.

Where we will invest

30%

Marketing

16%

Inventory

22%

Operating
costs
x 12months

8%

technology

18%

Team Building

6%

Expanding Physical
Presence

Projected sales 2019-2023
How we will invest

30%

Marketing

16%

Inventory

22%

Operating
costs
x 12months

8%

technology

18%

Team Building

6%

Expanding Physical
Presence

Anticipated Sales 2019

How to invest

CrowdFunding CrowdFunding
or
Angel Investor Angel Investor
$50
$100
$500
Please enter amount above

About Besharam

Besharam means Shameless. I M Besharam, you know you are too.

IMbesharam.com is India's Favorite Adult Store, an XBIZ award winning brand, it caters to South Asians (Indians, Pakistanis, Nepalese, Bangladeshis, SriLankans) worldwide. Striving to be the leader in Erotic-commerce category, Besharam (the brand) is one of the most daring & bold concept in Indian webspace. With the promise of delivering International brands to Indian hands, the company ships worldwide and has offices and warehouses in US, India, Portugal & Ukraine.

While India is the 2nd largest consumer of porn & the birth place of Kamasutra, ironically most Indians shy talking about sex, adult products are taboo and knowledge of them is limited or non existent. Even buying condom is a big deal for many. IMbesharam.com solves all these problems by organically and systematically reaching out to Indians across communities, towns and cities, educating them about sex while introducing them to world class brands of adult products that enhance their experiences right from the comfort of their homes.

We cater to a population of 1.3billion people of which 200 million shoppers projecting to spend over $25billion dollars this year alone. The cherry on top - we are amongst a very few online retailers racing to capitalize the rapidly increasing demand for adult products, some experts have calculated it to be a $400M industry that will double in size in the next two years.

Now, we are expanding operations and launching our Global store that will be cater to South Asians outside of India, an affluent 70M+ community unified by food, languages & lifestyle to invite them to browse & shop from a brand that they can trust, relate to and connect with. There is no company that exclusively targets them leaving a wide gap for us to take the lead and fulfill our goal to become a BIG fish in a small pond rather than a small fish in a big pond. Hence the name 'Big Fish Brown Pond' - get it?

We are ready to scale up and reach to a wider audience globally by investing in people, technology and marketing. To make this happen we are looking for the right partner who believes in our vision, supports our journey and be a part of a brand which is bringing happiness to the lives and bedrooms of over a billion people worldwide.

Contact Us

Fill out my online form.

Thank you

for your crowdfunding contribution

You will receive a paypal receipt immediately. Our team will process your gift cards and/or gifts and email you within 2-3days. For $500 contributors, the Tshirts and glasses will arrive in 7-14days depending your location.

We appreciate your support and look forward to seeing you at IMbesharam.com